Softnice India Pvt. Ltd
            
                            
                    Aligarh, Uttar Pradesh, India
                
                    
        
    
            Apr 05, 2022
        
                                    Full time
                        
          Key Responsibilities : 
   
 
 Assist in the formulation of strategies to build a lasting digital connection with consumers 
 Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) 
 Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness 
 Be actively involved in SEO efforts (keyword, image optimization etc.) 
 Prepare online newsletters and promotional emails and organize their distribution through various channels 
 Provide creative ideas for content marketing and update website 
 Collaborate with designers to improve user experience 
 Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.) 
 Acquire insight in online marketing trends and keep strategies up-to-date 
 Maintain partnerships with media agencies and vendors